top of page

REUSABLE TOUR EXPERIENCE - DATA COLLECTION
Want to make real progress towards becoming a plastic free operation? Start by understanding the numbers.
Collecting baseline data before you implement your reusable initiatives gives you a clear picture of where you're starting from and where your biggest opportunities for change are.
Tracking your progress as you implement your initiatives helps you to measure your impact. With the right data, you can make informed decisions and promote your success to your customers and the wider community.
DATA COLLECTION STEPS
- 01Methods for data collection include: Waste audits Observational surveys Customer surveys We recommend you include all three methods, but this will depend on your capacity and needs. Decide on what data collection methods you'd like to include in the program (you can find more information in the steps below) and add this into your Action Plan. The simplest way to measure how much single-use plastic you avoid is by quantifying a baseline and tracking changes. Aim to collect data before you implement your reusable switches and after.
- 02Waste audits gather quantitative data by counting and weighing single-use cups and other discarded foodware items. Here is one we completed, to show you the process. If you don’t already have baseline data, you can complete an initial waste audit/s to establish this. Waste audits work best with a clear process that has been agreed upon with relevant stakeholders. For example, your waste manager can coordinate with the cleaners to ensure rubbish bags from designated food service areas are placed in the audit area. After the audit, the bags can be left for cleaners to remove at a scheduled time. Create a schedule for waste audits and share with all relevant stakeholders. We recommend monthly audits - depending on the size, duration and patronage of your tourism experience. We have provided several resources to assist you: Instructions and on preparing and conducting waste audits. A template Job Safety and Environmental Analysis (JSEA), to identify and mitigate risks. A template Waste Audit Data Sheet, to record the data during the audit A Waste Audit Data Tracker - a spreadsheet to record the data from each audit into. You can find them in the Downloads section below. You should also consider the following logistics when planning your waste audit: Location - a place onshore or at your head office that is not accessible by customers, with enough space. Staff - depending on the size of your operations, you will need multiple staff to assist with the process. Bin collection schedule - ensure your schedule works for your cleaning staff.
- 03An observational survey involves watching a process or situation, and documenting what is seen or heard without directly engaging with customers. For this program, observational surveys track the number of single-use and reusable cups or foodware items used by your customers. They allow you to observe actual behaviours, and see how these change over time. Aim to conduct them at regular intervals (weekly or fortnightly) for at least one hour during peak service times, such as lunch. Surveys are conducted from a discreet location within your food service area. Ensure that the observer is unlikely to be noticed. Observational survey process The observer sets up in the dining area. The survey can be recorded on a laptop, giving the illusion the observer is simply working. Utilise a data sheet to record observations (a template is provided below). This can be done manually by printing the sheet, or entering the data directly on a laptop. A form linked to a data collection sheet can also be used - see step 5. The observer will record the day and time of survey start and end. During these times, customers will be observed as to whether they have a drink or food item. The type of receptacle will be recorded with relation to what kind of container and whether it is single-use or reusable. Save the data sheet and add the tally’s to a ‘Data Capture’ sheet (a template is provided in the Data Collection section of the Guide), for later data analysis. You can also utilise a form linked to the data capture sheet to enter data directly into the spreadsheet*. *To do this, copy the data entry cells in your Excel spreadsheet to clipboard. Next, open up your Word data entry sheet and place the cursor over the table. Click the arrow under the paste option on the taskbar. Select either "Link & Keep Source Formatting" or "Link & Use Destination Styles", depending on your preferred option. We have provided several documents to assist you: Instructions on conducting observational surveys. A template Observational Survey Data Sheet, to record the data during the survey. An Observational Survey Data Tracker - a spreadsheet to record the data from each survey into. You can find them in the Downloads section below.
- 04Surveys are designed to gather insights into your customer’s attitudes, opinions, and behaviours regarding reusable cups and foodware. They help shape your program and evaluate its success. For example, you might learn that customers prefer metal over ceramic cups, helping you to select a reusable cup design that everyone will enjoy. The easiest way is a short questionnaire via an electronic survey system at your departure/arrival point, or by emailing ticket holders after they have attended your experience. Ensure your delivery methods adhere to the data security and privacy requirements of your organisation. Template customer surveys are available (find them in the Data Collection Downloads section of the Guide) and can be tailored to suit your organisation.
DOWNLOADS

Waste Audit Instructions.docx

Waste Audit Data Sheet.docx

Waste Audit Data Tracker.xlsx

JSEA Template.docx

Instructions for Observational Surveys.docx

Observational Survey Data Sheet.xlsx

Observational Survey Data Tracker.xlsx

Visitor Survey Instructions.docx

Initial Visitor Survey Template.docx

Ongoing Visitor Survey Template.docx
bottom of page